Spotify: Music Videos

Identity, Campaign, Motion

Information

Role Creative Director
Agency Koto
Period 2024

An enticing motion-led campaign for a key Spotify product feature

In 2024 Spotify rolled out a new app feature that allowed users to seamlessly switch between audio and video for their favourite tracks. We developed this motion-led campaign that elevated the idea of a seamless switch, embracing their brand typeface and colour palette alongside footage of some of the world's biggest recording artists.

Credits